Big Data & Analytics

Russell Walker has worked for many years with Analytics and Big Data. At Kellogg he has taught various courses in Decision Sciences and is the founder of the Analytical Consulting Lab. In the Analytical Consulting Lab, companies work with his Kellogg MBA students work on projects requiring analysis of data for the purposes of answering business questions or setting business strategy. Some of the firms that have participated include: United Airlines, the CME Group, IBM, Nielsen, Microsoft, Chicago Bears, Pfizer, Turkish Airlines, Chicago Bulls, Minnesota Vikings, Groupon, William Blair and Company, Northrop Grumman, Hyatt Hotels and Resorts, CDW, Carnival Cruise Lines, Chicago White Sox and host of start-up firms from the Chicago incubator 1871.

He also teaches in the Northwestern University Masters of Science in Analytics program, where he advises teams on real-world projects with firms.

Russell gained deep corporate experience with Analytics while at Capital One Financial. While at Capital One, he founded the Analytics Research Lab, which explored and developed new analytical techniques for marketing and risk management. He also founded Centers of Excellence in Analytics and Computing at Capital One.

Russell advises firms on best practices in analytics and undertakes analytical projects through his consulting practice. Many clients especially value his advice on how to get started with analytics and how to position the organization to deploy analytics successfully.

Some of his recent industry research in analytics has included:

Development of Hospital Performance Indices

Analysis of Retail Customer Data

Analysis of Agricultural Commodity Prices

Customer Behavior Modeling in the Hospitality Industry

Russell Walker